International Marketing Environment Research Paper

International Marketing Environment - Research Paper ExampleEvidently, all these constraints make a motion the flexibility of doing multinational occupation. A country while exporting its domestic products is benefited by the foreign replace income as well as by the new employment opportunities. On the other hand, while deal goods from other countries, a consumer surplus is being created when the consumers are benefited by the availability of better products at a lesser price. Utilizing the both benefits, government has the ethical responsibility to facilitate international trade to those who are unbidden to invest in the international markets. However, when considerations about the local market come to the surface, the introduction of the international trade becomes a job that is easier said than done. To illustrate, the victims of the international trade are the local businesses that are not suitable to compete with foreign products. In such situation, the role of the gove rnment becomes more critical on fetching appropriate actions which will not badly affect both the groups. The foremost five levels of economic consolidation are Free trade area, Customs union, Common market, Economic union, and Political union. As the international trade is widening and more countries are ready and willing to invest in it, the level of economic consolidation has to be refurnished between various groups of nations. It is not practicable to think that all countries would follow the precise normal of economic desegregation, but we can expect for the development of basic arrangements such as lowering and abolishing the hurdle race to trade and creating an economical environment. New economic integration techniques must be brought up to cope up with the new international trade needs. As Holden (2003) points out, a most mentioned example for this is the European Union, which has evolved from a accumulation of autarkical nations to develop into a completely integrat ed economic unit. At the outbreak of globalization, economic integration had been one of the forces behind the international trade making. We can sort that fact out from the performance of the international organizations that have developed into the most profitable business concerns in the recent years. An organization must be aware of the culture and language of the country where it is going to make its huge investment. With the successful take off, international business will rely more towards the economic integration for its future achievements on the global scale. II. efficient and Cultural elements of International Marketing Environment Economic, cultural, political, technological, social, and legal elements are most important for the international merchandising environment (The legal, political/ trade environment). Many write down the importance of economic element as, With bills all things are possible, without money many things are impossible. The economic element plays a live role in the international marketing environment. A technologically advanced industrial product requires a technologically advanced buyer. In the same way, luxury products are not meant to be sold to low-income consumers. Therefore, international market for high-priced luxury items of food, furniture and durable products need large support of consumers who have the efficacy to make large purchase from these hypermarkets. However, the global economic growth today has been at pace comparison to that of the previous year.